Social Media Tools
Writers in the new media environment must continue to learn
and adapt to publishing content in a variety of formats. A similar message must be altered and changed
depending on the platform. People often utilize
one or more of these formats, sometimes simultaneously, to feel connected to
the world. Social media tools have
proven to be effective in sharing information, receiving and sharing news, and
shaping opinions. Various delivery methods
such as blogging, microblogging (Twitter) and social network sites effectively offer
content to large audiences but each tool presents unique challenges.
Blogs
Blogs are websites that can be started by any user and offer
freedom regarding design, content formatting, and content publishing. Audiences
can select blogs to follow, check, and subscribe to based on individual
interests which give writers the freedom to explore topics of their
choice. The impact of blogs where people
can share ideas and information in frequent posts is continuing to grow in
popularity and advances in communication technology. In 2011, there were an estimated 181 million
blogs, a significant increase from 36 million in 2006.
Twitter
Twitter is a micro blogging website where people can receive
updates from followers and other Twitter users based on generated hashtags and
trending topics. Content is limited to
140 characters, making the messages short yet effective in reaching an
audience. Users can instantly share
links, news, and opinions via the website, mobile site or app, or text message.
Social Networking Sites
Social networking sites vary in nature but have generally proven
to be crucial in the dispersal of information in a timely manner. A particular social networking site can be
viewed as a community, where users can share information about themselves
through the creation of a profile and posts featuring videos, links to
websites, and photos. These sites are
extremely popular and extremely different in terms of their objectives; for
example, Facebook is an all-encompassing social network that allows people to “friend”
each other and share information based on attending the same schools, being
from the same cities, being members of the same family, or having the same
interests, LinkedIn, on the other hand, is a professional networking site
geared toward career development and networking. Within a short amount of time, the use of
these sites has become widely popular with estimates that 67% of online adults
use social networking sites. With such a
large presence on social networking sites, writers and users can connect to a
varied audience.
https://www.facebook.com/ashley.harrigan.9
References
New Media Tools. (2014). aids. gov. Retrieved from http://aids.gov/using-new-media/tools/index.html#tool-bookmarkingNew
References
New Media Tools. (2014). aids. gov. Retrieved from http://aids.gov/using-new-media/tools/index.html#tool-bookmarkingNew
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