Sunday, May 25, 2014

Week 8: Blogging Best Practices 

Blogs have quickly become a means for independent writers to reach a wide audience of readers with topics that vary.  I follow the writer and blogger, Tyece, who runs the blog “Twenties Unscripted” which features first person narratives and anecdotal stories about her life as a young, African American, woman living in the Washington, DC metropolitan area.  The function of the blog is not to provide subject matter expertise, situational advice, or political punditry, but simply to provide the writer’s specific and unique perspective on experiences as a young adult, speaking from her own personal experiences.  As the writer puts it, the blog is for people who like their women witty, their words wise and their wine glass full. 

Unlike a blog with a decided function, like computer troubleshooting, each “Twenties Unscripted” post follows the same form in that the writer speaks of her experiences in the first person; however, aside from that, the substance ranges from a wide variety of topics like perceptions of gender roles, the post-college job search, and romantic relationships.  I believe the blog’s popularity stems from the form of delivery, which has a personal tone and provides information as a matter of opinion rather than fact.  Proper representation is important for readers to distinguish the purpose for the blog.  “Twenties Unscripted” demonstrates the increasingly important function of blogs in society.  Media outlets traditionally present a message or story with facts, but writing has evolved into presenting a point of view or perspective, specific to certain demographics, that may not be available in mainstream news. 

Ethical practices can be crucial when bloggers, like Tyece, present personal views and perspectives.  According to the writer’s code of ethics, bloggers are held to honest and fair reporting.  I believe the content published on her blog is clearly identified as her own, which helps to establish trust with readers who can readily distinguish the work as opinion rather than fact.  Ultimately, writing with a specific purpose and writing responsibly are essential to blogging on any subject. 


The link to Tyece’s blog can be found here: http://www.twentiesunscripted.com/page/3/

Sunday, May 18, 2014


The following is drafted press release and accompanying Facebook post for the death of Joe Paterno.

Sample Press Release


For more information contact: 
Ashley Harrigan 
Phone: 555-555-5555
ashley.harrigan@snhu.edu 

A Legacy of Wins and Scandal: Infamous Coach, Joe Paterno Dies at 85

STATE COLLEGE, Pa.  - Joe Paterno, longtime coach of the Nittany Lions, died on January 20, 2012 after battling lung cancer.  Known for his legacy as the leader of the Pennsylvania State University football team, Paterno coached from 1966 until his abrupt end in 2011.  Following the now infamous child abuse scandal, he was fired after 62 seasons and a College Football Hall of Fame induction.

The famous coach, until recently was known for being one the winningest coaches of all time, but ended his career in shame.  After news of widespread sex abuse and corruption in the football department broke to the public, Paterno was implicated for concealing complaints and reports of Jerry Sandusky’s abuse of boys from as early as 2001.  After further investigation, Penn State fired Paterno and the coach was stripped of all wins during his tenured career with the program.  Just two months after his dismissal, Paterno was hospitalized and later died of complications of lung cancer on January 20th.  Media outlets previously made false reports of his death due to major media outlets picking up an article from a Penn State community newspaper that was later found to be a hoax.  Paterno was 85 years old.

Accompanying Facebook post: 


Weeks after he was fired by Penn State, #JoePaterno died at 85 years old.  He was fired after allegedly covering up the sex abuse scandal that went on for over ten years.  Although he died of lung cancer, its ironic that he died right after being shamed by the school he loved and devoted his entire life to. #RIPJoePa

Sunday, May 11, 2014

Social  Media Tools

Writers in the new media environment must continue to learn and adapt to publishing content in a variety of formats.  A similar message must be altered and changed depending on the platform.  People often utilize one or more of these formats, sometimes simultaneously, to feel connected to the world.  Social media tools have proven to be effective in sharing information, receiving and sharing news, and shaping opinions.  Various delivery methods such as blogging, microblogging (Twitter) and social network sites effectively offer content to large audiences but each tool presents unique challenges. 

Blogs

Blogs are websites that can be started by any user and offer freedom regarding design, content formatting, and content publishing. Audiences can select blogs to follow, check, and subscribe to based on individual interests which give writers the freedom to explore topics of their choice.  The impact of blogs where people can share ideas and information in frequent posts is continuing to grow in popularity and advances in communication technology.  In 2011, there were an estimated 181 million blogs, a significant increase from 36 million in 2006. 



Twitter

Twitter is a micro blogging website where people can receive updates from followers and other Twitter users based on generated hashtags and trending topics.  Content is limited to 140 characters, making the messages short yet effective in reaching an audience.  Users can instantly share links, news, and opinions via the website, mobile site or app, or text message.



Social Networking Sites

Social networking sites vary in nature but have generally proven to be crucial in the dispersal of information in a timely manner.  A particular social networking site can be viewed as a community, where users can share information about themselves through the creation of a profile and posts featuring videos, links to websites, and photos.  These sites are extremely popular and extremely different in terms of their objectives; for example, Facebook is an all-encompassing social network that allows people to “friend” each other and share information based on attending the same schools, being from the same cities, being members of the same family, or having the same interests, LinkedIn, on the other hand, is a professional networking site geared toward career development and networking.  Within a short amount of time, the use of these sites has become widely popular with estimates that 67% of online adults use social networking sites.  With such a large presence on social networking sites, writers and users can connect to a varied audience.
 

https://www.facebook.com/ashley.harrigan.9


References

New Media Tools. (2014). aids. gov. Retrieved from http://aids.gov/using-new-media/tools/index.html#tool-bookmarkingNew